Markets & Uses:
Successful restaurant operators have always known how important it is to maintain an ongoing relationship with their customers. Today more than ever, it’s critical for restaurants to build and strengthen long-term relationships. MOXCOM’s digital marketing solution allows restaurant operators to do this by integrating a social media strategy with a comprehensive online marketing plan.
- Utilize social media sites - Facebook, Twitter, FourSquare, Yelp - to build your reputation and converse with customers. Announce events, daily specials and discounts, and get feedback and reviews.
- Build a strong Web site presence and promote seasonal content - for example, summer recipes, and blogs and videos by chefs, bartenders, and sommeliers.
- Use your Web site and in-house promotions to collect customer data - email addresses, mobile numbers, birthdays - with membership or VIP clubs.
- Via email or mobile messaging, generate revenue by sending out relevant offers and coupons with immediate calls to action.
- Daily specials and menu options can be sent to email or mobile lists to keep customers informed, involved and to bolster brand loyalty.
- Multiple lists of mobile numbers and email addresses can be easily managed and updated for your campaign. An operator can manage multiple opt-in lists, and customize both e-mail and text messages to each list.